Move Like Water represents the individual and collaborative work of Joel AND ROWENA Rasmussen.

Available independently or together, they bring creative leadership to projects across broadcast, live and screen through CREATIVE direction, directing, producing and cinematography.

move like water

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selected work

Creative Direction

Create the vision. Lead every creative discipline. From Hair & Makeup, styling, set design, casting and choreography to art, lighting, FX, pyro, camera, screen content and visual storytelling, shaping how audiences experience the work.

Creative producing

Lead the project. Protect the creative. Build the team, oversee budgets, schedules, suppliers and production, maintaining creative oversight from concept to completion.

Performance Direction

Direct the performance. Shape the artist. Lead choreography, movement direction, casting, rehearsals and performance.

Film | VIDEO

Tell stories for screen. Creative direction, WRITING, directing, producing and cinematography across commercials, broadcast, branded content, music videos, documentaries and narrative film.